The business of large enterprises has been optimized for a long time and has become very standardized and stable. From a demand perspective, only stable business demands are real demands. However, the business of small enterprises changes, and the demand telemarketing list generated by the change is unstable and cannot be realized as a real demand. Therefore, the benchmarks and boundaries of SaaS products should be based on large enterprises; if they are not large customers, they simply do not know the existence of real needs. 2. SaaS dividends only exist in big companies After years of construction and optimization, the business system of large enterprises has evolved to a stable state.
For large enterprises, achieving digital transformation is already a priority. This is undoubtedly the biggest dividend of SaaS service providers. 3. Most of the big customers are high-quality customers After a rigorous business evaluation of SaaS telemarketing list products, major customers have determined business matching. After the integration with the original business system, SaaS is integrated into the enterprise information platform; so once it is formed, it will not be easily given up. This shows that large customers have extremely high stickiness, and for SaaS with subscription revenue model, there is hope to achieve profitability in a relatively short period of time. Therefore, most large customers are high-quality customers; and only high-quality customers are the most valuable customers of SaaS.
Large customers can set industry benchmarks American SaaS companies have a customer scale indicator, that is, the proportion of large customers; the standard is the proportion of customers with ARR of more than 100,000 US dollars. This indicator not only reflects the good financial income of SaaS companies, but also an important indicator for the service strength of SaaS service providers. In the domestic enterprise service market, it is more important than ever to establish a benchmark for industry customers. Only the emergence of more industry benchmarks marks the true maturity of the SaaS industry. And those SaaS service providers who take the lead in having industry benchmark customers will undoubtedly have a higher degree of trust. 04 The real difficulty of being a big SaaS customer As a new model of software service.